Branch Engagement and Activation Lead

In support of the Branch Network strategy and investments, The Branch Engagement and Activation Lead will play a key role in leading programs and initiatives tied to driving growth across the Branch Network. This individual will partner across the Branch Network, Network Distribution, Marketing, Public Relations, Wealth, Consumer Analytics and Community Engagement teams to stand up an interdisciplinary program focused on activating the Branch Network and executing against the new Branch experience model. Scope of work includes leading a cross-functional program to amplify and deliver programs tied to Citi’s LMI/Community Engagement efforts, branch employee skill-building and amplification of Citi’s Financial Inclusion and Racial Equity initiatives. Strong communication, organization and diplomacy skills are required in order to manage complex deliverable, and guide, influence and convince others, in particular colleagues in other areas and occasional external customers.

Responsibilities:

• Leads cross-functional program to amplify and build upon Citi’s LMI/Community Engagement strategy through in partnership with Community Relations, Public Relations, and Branch experiences
• Delivers against go-to-market strategies to ensure disciplined execution, accountability and returns against key Branch Network programs, including de novo / renovation investments and LMI / Community engagement
• Understands and documents client needs relative to areas of investment, leveraging internal partners and field expertise to develop programs that will resonate and drive value for our stakeholders
• Partners with Marketing to develop the right tools and offers to meet local communities’ needs and branch goals in new, existing and LMI markets
• Engages with sales leaders to understand and meet branch needs when supporting new and strategic markets
• Owns project goals leveraging expertise to inspire a sense of shared purpose within the project team.
• Oversees project plans to meet business goals, identifies and escalates challenges and supports solutions to drive business results.
• Ensures all stakeholders are identified and included in scope definition activities and understand the program schedule and key milestones. Monitors program commitment from those assigning resources.
• Escalates program risks to the Program Director, or Program Sponsor, when appropriate.
• Creates the program risk management plan.
• Applies lessons learned from recent projects to future projects.
• Communicates to all concerned parties project milestones, status updates, as well as any existing or potential customer escalation issues.
• Directs area supported through responsibility for delivery of end results and shared responsibility for budget management; accountable for resource planning.
• Appropriately assesses risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.

Qualifications:

• 6-10 years of experience in Sales and Service, Banking or Client Experience Strategy or a relevant field Consistently demonstrates clear and concise written and verbal communication
• Demonstrated relationship management skills with the ability to influence key stakeholders.
• Ability to develop project plans, manage individual deadlines and goals.
• Knowledge of project metrics, including gathering, reporting, trend analysis, creation, and metrics.
• Ability to identify issues and problems, generate solutions and choose appropriate alternatives using basic root cause analysis.
• Manage project scope by assessing requirements changes, determining and conveying impact on budget, time and risk.
• Advanced knowledge of MS Office applications
• Experienced presentation skills.
• Negotiating skills and ability to influence internal partners
• Ability to manage complex programs
• Strong orientation to and ability to manage metrics
• Strong organization, presentation and communication skills
• Ability to travel up to 15% of the time

Education:

• Bachelor’s/University degree, potentially Master’s degree

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In addition to salary, Citi’s offerings may also include, for eligible employees, discretionary and formulaic incentive and retention awards. Citi offers competitive employee benefits, including: medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs. Citi also offers paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays. For additional information regarding Citi employee benefits, please visit citibenefits.com. Available offerings may vary by jurisdiction, job level, and date of hire.

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Citi is an equal opportunity and affirmative action employer.

Qualified applicants will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Citigroup Inc. and its subsidiaries ("Citi”) invite all qualified interested applicants to apply for career opportunities. If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review Accessibility at Citi.

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